Article 370 Box Office Day 12: Yami Gautam’s Film Continues Strong Run With Over Rs. 54 Crore At Box Office India

Article 370 Continues Strong Box Office Run

Yami Gautam’s political drama film “Article 370” has been exceeding expectations at the Indian box office. After a solid opening weekend, the film maintained a steady performance throughout its first week and into the second. As of its eleventh day, the movie had raked in an estimated ₹ 52.6 Cr net domestically.

Early estimates suggest that this positive trend continued into the twelfth day. “Article 370” reportedly earned around ₹ 1.75 Cr net on its twelfth day in theaters. While these are early figures, they indicate the film’s grip on the audience remains strong.

Reaching for Milestones

This twelfth-day collection brings the movie’s total estimated domestic net earnings to ₹ 54.35 Cr. With this performance, “Article 370” has comfortably surpassed the ₹ 50 Cr mark, a significant milestone for a non-franchise Bollywood film.

Article 370 Box Office Day 8

Trade analysts predict that the film will likely cross the ₹ 60 Cr mark by the end of its second week. There’s a chance it might even reach the ₹ 75 Cr mark depending on how it performs in the coming days.

Eyeing the ₹100 Crore Club?

While reaching ₹ 75 Cr would be a success story for “Article 370,” some industry insiders believe the film has the potential to climb even higher. Reports suggest the movie is aiming to enter the coveted ₹ 100 Cr club, a benchmark for mainstream Bollywood hits.

This target will likely depend on how well the movie holds up against any new releases in the coming weeks. However, considering its consistent performance so far, “Article 370” has a good shot at achieving this target.

Positive Outlook

The positive box office performance of “Article 370” is a welcome sign for the industry. It demonstrates that audiences are still receptive to well-made content, particularly films with engaging storylines. The movie’s success highlights the potential for films with unique themes, even those tackling sensitive topics, to find a wide audience.

With its strong box office run, “Article 370” is not only entertaining audiences but also proving to be a profitable venture. This bodes well for the future of similar films and paves the way for more diverse storytelling in Bollywood.

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