Dunki Box Office Day 23: Shah Rukh Khan’s Movie Earns Less Than Rs. 1 Crore!
January 13, 2024Dunki‘s Box Office Journey: A Star’s Shine and a Shadow of Doubt
Shah Rukh Khan’s “Dunki,” directed by the maestro Rajkumar Hirani, has been a box office spectacle since its release on December 21st, 2023. The film, touted as a heartwarming dramedy, captured the hearts of audiences and critics alike, sparking a festive frenzy at the cinemas. After 22 days, “Dunki” boasted an impressive ₹221.87 crore India net, cementing its place as a commercial success.
However, the past few days have painted a slightly different picture. On its twenty-third day, the film’s performance dipped, with early estimates suggesting an earning of around ₹0.55 crore India net across all languages. This sudden drop has sparked whispers of doubt, prompting questions about the film’s long-term sustainability.
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Several factors could be contributing to this downward trend. Firstly, the festive buzz surrounding the film’s release might be waning. Secondly, the competition in the form of new releases like “Merry Christmas” and “Fighter” could be diverting audience attention. Thirdly, some critics have pointed out the film’s slower pace in the second half, which might not resonate with all viewers.
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Despite these concerns, it’s important to remember that “Dunki” is still in its early stages. The film has a strong hold in international markets, and the weekend collections could see a significant jump. Additionally, positive word-of-mouth and repeat viewings can still propel the film towards even greater heights.
