Bhool Bhulaiyaa 3 Recovers 90% Of Costs From Non-theatrical Deals; Set To Turn Profitable From Day 1

Bhool Bhulaiyaa 3 Secures Major Financial Milestone

Ahead of its theatrical release, Bhool Bhulaiyaa 3 starring Kartik Aaryan has achieved a significant financial milestone. By securing lucrative non-theatrical deals, the film has recovered nearly 90% of its production costs, ensuring its profitability from day one.

The film has locked in a Rs. 135 crore deal covering its satellite, digital, and music rights. Netflix has acquired the digital streaming rights, Sony has secured the satellite distribution rights, and T-Series continues its partnership by holding the music rights. This impressive pre-release package has almost fully covered the film’s Rs. 150 crore production budget, leaving just Rs. 15 crore to be recouped through box office sales.

This early financial success highlights the strength of the Bhool Bhulaiyaa franchise, which gained popularity with the 2007 original starring Akshay Kumar and continued with Kartik Aaryan’s successful performance in Bhool Bhulaiyaa 2. Trade analysts are optimistic about the film’s box office potential, predicting it to be one of the year’s top-grossing films.

ALso Read: Bhool Bhulaiyaa 3 Trailer Release Date Announced!

The strategic pre-release deals with major players like Netflix and Sony reflect the high demand for Bhool Bhulaiyaa 3. Streaming platforms, television networks, and music distributors are eager to capitalize on the buzz surrounding the film, solidifying Kartik Aaryan’s star power and the appeal of the horror-comedy genre.

As the film gears up for its Diwali release, fans and industry insiders alike are eagerly awaiting to see how Bhool Bhulaiyaa 3 will perform at the box office. However, with 90% of its costs already recovered, it is clear that this Kartik Aaryan starrer is well on its way to becoming one of the year’s most profitable ventures.

Also Read: Kartik Aaryan’s Bhool Bhulaiyaa 3 Secures Major Non-Theatrical Deal; To Face Tough Competition From Singham Again: Report