After Rashmika & Katrina, Rumoured Couple Shubman And Sara Tendulkar Become Victims Of Deepfake

What was the government’s advisory against deepfake content?

A notice by PIB India mentions that all social media intermediaries need to “ensure that due diligence is exercised and reasonable efforts are made to identify misinformation and deepfakes, and in particular, information that violates the provisions of rules and regulations and/or user agreements.”

“Such cases are expeditiously actioned against, well within the timeframes stipulated under the IT Rules 2021, and users are caused not to host such information/content/Deep Fakes and remove any such content when reported within 36 hours of such reporting and ensure expeditious action, well within the timeframes stipulated under the IT Rules 2021, and disable access to the content/information.”

However, Rashmika and Katrina’s deepfake content continues to remain on social media for so long now.

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